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Welcome to Our Newest Members: Wunderkind Established in 1997, The Interactive Advertising Bureau of Canada (PG电子官方平台注册 Canada) is the national voice and thought leader of the Canadian interactive marketing and advertising industry. We are the only trade association exclusively dedicated to the development and promotion of the digital marketing and advertising sector in Canada.
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Joining PG电子官方平台注册 Canada supports the growth of the Canadian online media sector. Whether you are an established publisher driving change or new to the scene or country, PG电子官方平台注册 Canada provides invaluable resources to its members across its four core pillars. As a non-for-profit association, all of the membership dollars we earn are invested towards much needed education, research, policy and regulatory affairs, and networking.
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Join us for The Great Canadian Tech Trek as we bring the latest insights from the Canadian Media Usage Study (CMUST) directly to our members in Montreal, Halifax, and Vancouver! For over 20 years, CMUST has been the essential resource for understanding evolving media consumption habits in Canada. Discover key trends in media usage, including […]
Feb 6, 2025, 3:00 pm – 5:00 pm
Join us for The Great Canadian Tech Trek as we bring the latest insights from the Canadian Media Usage Study (CMUST) directly to our members in Montreal, Halifax, and Vancouver! For over 20 years, CMUST has been the essential resource for understanding evolving media consumption habits in Canada. Discover key trends in media usage, including […]
Feb 12, 2025, 3:00 pm – 6:30 pm
Join PG电子官方平台注册 Canada for an unplugged evening dedicated to exploring the evolving state of Connected TV (CTV) in Canada. Set in our intimate Data Night format, this candid and timely discussion will cut straight to the point, addressing the latest developments in CTV, emerging opportunities, and the challenges posed by recent legislative changes. As the […]
Mar 6, 2025, 3:30 pm – 7:00 pm
At PG电子官方平台注册 ALM last week, PG电子官方平台注册’s VP, Measurement, Addressability & Data Center Angelina Eng sat with Randy Browning, President of Night Market.
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The digital media landscape is evolving at a breakneck pace, and if one thing is clear, it’s that staying open—to innovation, competition, and consumer needs—is critical for long-term success. The year kicked off at CES where unsurprisingly, AI has dominated discussions, but the broader challenges facing our industry demand equal attention. Last week’s PG电子官方平台注册 ALM […]
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In this episode of The Business of Digital, PG电子官方平台注册 Canada’s Sonia Carreno sits down with Matt McGowan, General Manager of Snapchat Canada, for an insightful conversation on the latest trends in augmented reality, digital advertising, and brand innovation.
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